Blog & thoughts

Things I noticed.
Written down before I forgot them.

Nashville life, personal branding, AI, culture, and whatever else my brain wouldn't let go of.

I write the way I think — which means it covers a lot of ground.

Restaurant discoveries, brand strategy observations, AI stuff, cultural moments that turned into bigger ideas. The occasional thing that has nothing to do with any of that but felt worth saying.

No newsletter. No ask at the end. Just the thoughts.

Your Most Important Last Priority: The Personal Website

April 25, 2026 · Featured

Your Most Important Last Priority: The Personal Website

AI search isn't a feature — it's the new front door. Here's why a personal website is the source of truth you actually own, and how to make sure the algorithm sees you.

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Happy Holiday Purgatory!

December 30, 2025

Happy Holiday Purgatory!

The two-ish weeks at the end of December when every culture is celebrating something, inboxes go quiet, and time stops meaning anything. A field guide.

Spotify Wrapped Made Collecting Data Kinda Iconic

December 3, 2025

Spotify Wrapped Made Collecting Data Kinda Iconic

Every December the internet pauses for a holiday no one asked for. What Spotify Wrapped quietly taught the rest of us about data, identity, and storytelling.

The Social Media Metric that Matters Most for Executives (it's not likes btw)

October 30, 2025

The Social Media Metric that Matters Most for Executives (it's not likes btw)

Social media runs on attention, but algorithms run on structured information. If you're just chasing likes, you're lowkey playing the wrong game.

Embracing the Sidequests: Why Optional Detours Make Life Way More Rewarding

August 29, 2025

Embracing the Sidequests: Why Optional Detours Make Life Way More Rewarding

What video games taught me about saying yes to the optional mission — and why the detour is usually where the actual story happens.

Personal Branding Tips Executives Can Steal from the Celebrity & Influencer Playbook

August 27, 2025

Personal Branding Tips Executives Can Steal from the Celebrity & Influencer Playbook

The internet runs on attention. Celebrities and Gen Z influencers know it. Here's what executives can quietly borrow from their playbook.